Astro Doughnuts & Fried Chicken

Astro Doughnuts, on the brink of a coast to coast expansion, needed a website that looked as good as their doughnuts do.

Agency: Sarah Proper Designs
Role: UX Designer, Visual Designer, Lead Front End Developer, Web Developer
Tags: Brand Development, CMS Development, CSS, Front End Development, Javascript, Illustrator, Photoshop, Sass, UX Design, Visual Design, Wordpress
See It Live

The website had to tie together their vast business reaches: 3 locations across 2 coasts, 2 food trucks, and a full catering business. Using scalable patterns, we created a website that can grow with the business while keeping the food front and center.

Using my skills as a designer and a developer, I worked with remote stakeholders to turn print based desktop designs into an interactive WordPress website. Post-launch, the site has drawn approximately 14,000 bicoastal users and 20,000 site views a month. Additional new pages and assets were created based on quick conversations with stakeholders, allowing me to use my ux/design background to create, design and implement quickly.